Galileo Galilei High School

GALILEO GALILEI HIGH SCHOOL

BRAND IDENTITY
GALILEO GALILEI HIGH SCHOOL
ANCONA - 2016

The design of a new identity arises from the need to establish itself in the new educational landscape and get to involve those who are target groups interested in teaching.

The School is a fundamental and primary entity that has always served as a contact and meeting point, through which aggregations and exchanges of people, ideas and knowledge are formed.

GRAPHIC ELEMENTS

To give a specific connotation as the technical/scientific field to which the high school belongs, we use a library of drawings that reproduce the engraving style at the end of the nineteenth century. The elements collected in these historical tables are: measuring instruments, scales, compasses, telescopes for astronomical observations, propagation spectra, etc...

Cleaned from the text elements, isolated and brought to a neutral grey scale, these elements become a graphic sign to be overlapped in a playful way with the photographic subjects. Imagining them as "other" objects, they lose their academicity and become familiar and ironic objects, capable of making the visual even younger and fresh.